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Meet the Foodies
Michael is a true merchant with roots in Salling Group, Danish Crown, Defco & Fast Food A La Francaise. He is the founder of True Food and is especially passionated about developing and implementing new foods in danish retail.
He loves good old-fashioned danish meatballs with brown gravy and potatoes and cooks a mean roast pork with parsley sauce.
Malene is a truly energetic and experienced merchant. She is driven by the constant development and fast pace in the industry and she is extremely passionated about fresh seasonal products, cooking and eating of course.
She loves fish/shellfish as well as interesting salads and can cook up a sublime Risotto with honey and thyme marinated salmon.
Peter is a highly curious and skilled merchant with 20+ years of experience within the market. He is on a constant path to leaning new exciting ways of operating and devoting within the field of foods.
He enjoys a classic Pariserbøf (Parisian steak) and are likely to cook up a great risotto with mushrooms, asparagus and scallops.
Damian comes from a background of finance, accounting and management in Poland. He is a valued international addition to the Foodie team, and Is always sharp on seeing solutions above problems.
He really likes pizza (with no pineapple of course) and cooks an amazing Spaghetti Bolognese.
Simon is a trained chef, and through his experience in the kitchen, the restaurant industry, and management, he has developed a deep understanding of the culinary world – from raw ingredients to the final experience. Today, he uses his knowledge and passion to sell food products to major chains, where relationships, trust, and results are at the core of his work.
– and when he’s not selling, you’ll find him in the kitchen perfecting his ramen.
Meet the Board
Our board exists of familiar as well as external powers, brought in to constantly drive True Foods forward. Combined their qualifications manage strategy and business development.

Kristine Hejgaard
Board Chair Person
Kristine Hejgaard works independently with human resources in the company of the same name. Kristine contributes with a sharp angle on strategy, business development, culture, HR & ESG. She is a great source of inspiration, always up to speed and knows what’s up in legislation and good governance.

Michael Guldin
Board member

Malene Møller Dissing
Board member

Peter Ostenfeldt Madsen
Board member



